Children’s clothing is suitable for children. Including baby clothes, children’s clothes, children’s clothes, middle children’s clothes, big children’s clothes, etc. It also includes school clothes for primary and secondary schools.
The pattern of the domestic children’s wear market is roughly that domestic and foreign brands account for half of the domestic market. Although there are children’s wear brands that perform well in class I, II, III and IV markets, as well as regional children’s wear brands that lead in each block, the concentration of children’s wear brands is not high.
There is a lot of room for the development of children’s clothing. Everyone believes that children’s clothing is the last cake in the clothing industry, and many adult shoe and clothing brands have also come in. More adult single product brands have been transferred to children’s clothing brands. Foreign trade enterprises operate the domestic market in the way of children’s clothing brand management, and international big brand extended children’s clothing categories have also entered the domestic market one after another, trying to take a share of it.
Due to the intensified competition in the middle and high-grade children’s wear market, and with the improvement of domestic consumption level and the change of domestic consumption concept of children’s products, not only the further market segmentation of children’s wear brands has been carried out, but also many enterprises of infant wear or children’s wear will enter; At the same time, popular children’s wear brands may emerge, and high-end and even luxury children’s wear brands will emerge.
Post time: Jun-03-2019